Watchguard strengthens partnerships: pioneering strategies for cyber security!

Watchguard strengthens partnerships: pioneering strategies for cyber security!

In a time when cyber security is more in the focus than ever, Watchguard Technologies reorganizes its sales. This was recently reported by Channelpartner . The company has set itself the goal of strengthening its partnerships and promoting knowledge exchange in order to be able to better counter the challenges in today's digital world.

The current geopolitical uncertainties and the increasing pressure through regulatory requirements are among the challenges with which companies are faced. In view of AI-based attacks and a serious shortage of skilled workers, more and more companies are recognizing the advantages of Managed Services. Michael Haas, Regional Vice President Central Europe, emphasizes that Europe is a significant market for Watchguard. In fact, in certain areas, the company even generates higher sales than in North America, such as the IT business reported.

The role of Managed Service Providers

Managed Service Provider (MSP) can create new business models through these uncertainties, especially through scalable services. In an environment in which conventional approaches to cyber security are often no longer sufficient, automated services such as Managed Detection & Response (MDR) are increasingly important for IT service providers. The increasing threat pressure makes it necessary to develop innovative solutions in order to offer the companies an optimal security architecture.

Watchguard has set up a globally active security operations center (SOC) in Europe in order to better meet the specific needs and regulatory requirements of its customers. In addition, the company has set up specialized teams in different countries to offer its partners support and acquire new customers. This has proven to be very successful, especially in the SME sector.

market development and trends

According to a study by Fortune Business Inights Billions estimated. According to forecast, the market should grow to $ 25.77 billion by 2029, which corresponds to an annual growth rate (CAGR) of 9.7 %.

• 2021: 12.52 billion USD
• 2022: 13.52 billion USD
• 2029: 25.77 billion USD

An essential driver for growth is the increased demand for managed cyber security services that have risen significantly during the Covid 19 pandemic. During this time, cybercrime has also increased, which increases the pressure on companies to rethink their security strategies.

Watchguard does not stop. The company plans to further develop its solutions for hybrid IT architectures, including with the service Firecloud Internet Access. This is supported by integrated solutions that increase efficiency through automation.

To serve the community even better, Watchguard organizes various events, including the roadshow 2025, the partners through workshops and through practical examples.

at a time when the perception of technologies is constantly changing, it becomes clear that many traditional terms such as "antivirus" lose importance. Nevertheless, protection against cyber threats remains a burning challenge that requires innovative approaches and partnership -based cooperation. Watchguard shows that with a clever sales approach and a strong focus on partnerships, it is possible to act successfully and to provide tailor -made solutions for customers.