Revolution in the AR market: New headsets and groundbreaking technologies!
Revolution in the AR market: New headsets and groundbreaking technologies!
What's going on in the world of expanded reality? The question has moved a lot in the past few months, especially in the upcoming summer season, where the news situation is a bit quieter before the tech events really get going again in September and October. As Skarredghost , the AR headset Singray G2 from HMS was recently presented, which should close the gap between Hololens and Magic Leap. The focus is clearly on corporate applications and the device comes up with impressive technical details.
The Singray G2 relies on two 1920 × 1080 micro-oled displays with a refresh rate of 90 Hz and supports both 3DOF and 6dof tracking. With a 4,800 mAh battery that can be replaced, it is optimized for longer operations. The headset is powered by a Qualcomm QCS8550 chipset and an Intel Movidius AI, which enables demanding applications. In addition, HMS is driving partnerships with software providers to offer training solutions, which is particularly important in areas such as maintenance and security.
The AR headset landscape in the overlay
When choosing the right AR headset for special requirements, the main actors are clearly positioned. As RISHA Digital , Microsoft Hololens 2 and Magic lead the field, whereby they differ both in the functionality. The Hololens 2 is expensive with a price of $ 3,500, but offers excellent hand tracking and solidal applications in industry. The Magic Leap 2, which is also located in the upper price segment at $ 3,299, scores with a further field of vision and lighter design, ideal for the health sector.
The spectrum even extends to Google Glass Enterprise Edition 2, which with a price of around $ 1,000 is a cheaper but limited solution. Their strength lies primarily in the support of craft and logistics work. In the further landscape there are also the VuziX M4000 and NReal Air, which are designed for various applications, from industrialists to the other for media applications, even if they cannot convince everyone.
outlook on the future of the AR
The future of Augmented Reality looks exciting. The recent market analyzes show that AR will grow strongly in the coming years. According to Mordor Intelligence , the expected annual growth rate for augmented reality is 41.50% and even 43,28% for mixed reality. While North America is currently the largest market for AR applications, Asia-Pacific shows the fastest growth rate, supported by investments in start-ups and high demand for smartphones.
The areas of application of AR are diverse and range from retail to healthcare to gaming. AR use innovative companies to improve the shopping experience and train employees. One example is the cosmetic brand Sephora that uses AR technologies to improve the customer experience. However, there are also challenges such as the clarification of the audience and increasing the number of multi -user experiences.
With the introduction of new devices such as the planned meta smart glass, which may bear the name Meta Celeste, and the focus of the large technology companies on AR, the course is set for an exciting future. The technological progress and the integration of AI and 5G will also be decisive levers for the acceptance and use of AR technologies in the coming years.
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