Meta before the setback? The future of the XR market in the race!
Meta before the setback? The future of the XR market in the race!
In the lively discussion about the future of the XR market, a steep thesis was set up: Meta could lose its pioneering role in the area of expanded reality (XR) in five years. Josef von Spac4Games made this claim in exchange with Dennis "Dod" Ziesecke of Xtnd. They highlighted the challenges that meta of giants like Google, Apple, Snap and Samsung could expect. In view of better technology and clearer market positioning, these companies could specify the tone.
But what does Dod think about this thesis? He raises a few interesting points: Meta has already greatly rooted in meta -verse with his company name and sees the software as the decisive factor for future success. It is interesting that Samsung uses the new Google operating system Android XR, which enlarges the importance of first-class XR software in the Google store. This raises the question of whether META and Google will be less dependent on hardware sales in the future, since the proceeds could be generated increasingly via software stores.
The competition increases
The world of XR is in motion and that is long not only among the big players. The market is developing quickly and new Asian companies could soon come into play with impressive hardware. This has potential, but could also be hindered by software problems in Chinese products in the West. But Meta has a crucial mainstay in the XR operating system with Horizon OS, which strengthens the actively developed MR and AR software for upcoming XR waves.
So what does the future really look like? According to various market forecasts, as presented by xpert.digital , the demand for XR technologies will not only increase, but also decrease the prices for VR headsets. The price, which was around $ 400 in 2022, is expected to fall only $ 200 by 2025. This does a good business for many first buyers and the interest in XR will continue to increase.
innovations and upcoming events
2025 is considered the key year for the XR industry. Samsung plans to launch a new VR headset under the code name "Project Moohan", which should offer color-fitting through and eyetracking. Meta also has big plans: the Meta Connect 2025 is already at the door where new XR technologies are to be presented. Andrew Bosworth from Meta emphasizes that 2025 will be a decisive year for the company's XR strategy. Apple, on the other hand, has thrown into the ring with the mixed reality headset Vision Pro for $ 3,499 and tried to focus productivity and high-quality experiences.
The forecasts indicate that the XR market could reach a volume of up to $ 38 billion by 2029, with a remarkable annual growth of 19.1%. Mordor Intelligence even estimates that the XR market could grow from USD 105.58 billion to $ 472.39 billion (2028). With an annual growth rate of 34.94%, this market is one of the fastest growing on the planet.
conclusion: times change
The countless developments and increasing competition set the course for the future of XR. It remains to be seen whether Meta will actually lose its pioneering role. The fortunes of the providers will depend on their ability to further develop first -class software and to deliver new innovative products. The potential is huge, and with the increasing integration of AI in XR applications, there is an exciting time. One thing is certain: there is something, and the coming years promise exciting competitions in the XR market.
Find out more about the XR market at Space4Games , xpert.digital and mordor Intelligence .
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